Allow me to
explain to you how I use my social accounts and why I need all of them…
Facebook:
When
Facebook arrived in Europe, we all got swiped off our feet. It was new, it was
fun and…it was quite silly. If you remember well, you could have a virtual fish
tank and your friends could offer you more fish. We all got way too eager to
share our lives and pictures on the social network (see what I did there?!) and
some got quite a vile backlash from it. Still, we stayed on Facebook, kept on
stalking our friends and exes, kept on updating on our daily routine and kept
on posting pictures.
Now, I feel
Facebook is the old reliable. I personally use it to stay in touch with my
friends back home, to send group message and to share content that I find funny
or interesting. But I am not as active as I used to be and, as I grow older, I
find pictures of weddings, houses and babies quite annoying…
Twitter:
Twitter is
magical in the way that it connects all of us, across the world. The
information travels fast and you can get updates straight from your fave
celebrity. But you are also drowned into the mass of users and it is quite hard
to gain followers and make yourself heard. I love Twitter because I get to know
what is happening pretty much as it is happening. And, recently, my country got
a chance to demonstrate its sense of humour despite the sad times we are
experiencing. When Brussels was locked down, the police asked everyone to
remain quiet about what was unravelling in town. So, my people started tweeting
pictures of…cats! And, boy, did we have a laugh!
Instagram:
This is THE
place to express the artsy, hipstery side of your personality. You can show and
tell the world: what you cooked for dinner, the fancy party you were invited
to, the famous person you met randomly on the street, your furry friends, a
view, etc.
What I find
hilarious with Instagram is the use (and abuse) of hashtags. I enjoy
hashtagging everything and anything that is in my pictures. I find it funny and
surprisingly effective. It is also amazing to keep an eye on trends and fashion
and to get makeup envy. A word of advice: do not believe that what you see on Instagram is 100% real life. Many people fake an exciting life, but it is just good angles and decent filters. Some celebrities are giving it their all and it is
inspiring to see how they brand themselves using only pictures and a few words.
You can also follow dogs, cats, hamsters and so on. And, when you are waiting
for the bus under the rain, it comes in very handy.
LinkedIn:
I think
this one is imposing itself on us. You sort of need to have a LinkedIn profile
because recruiters are constantly lurking on there and, if you want to be seen
and considered for a job, this is the way to go. You can also get random job
offers appearing on your timeline, a job offer that probably never makes it to
Monster or Reed.
If you
follow companies or people who do the same job as you (or the job you wish you
were doing), you can get really interesting articles and information about your
industry. I am into…guess what? Social media! and I get a lot of useful advice
and tips.
It is a bit
daunting to put up a profile because you have to go over every single job you
have ever had and you have to go into detail. But once it is up and running, it
is easy to maintain. And it will soon become a reflex to update your profile
and scroll through your feed.
That is how
I use my social media accounts. I know I have left some out like Pinterest,
Vine, Periscope, Snapchat, Boomerang, Google +, Vimeo and Youtube. But I
thought I would tell you about those I actually use on a daily basis.
Please do
share how you are using your social networks; I am sure you are doing it
differently ;-)